February Seminar
Multi-Channel Marketing Do's & Don'ts
Ideas to Help Your Business Grow
Join us on Febraury 12, 2010 at the Courtyard Marriott in Lebanon, NH as we examine multi-channel marketing do's and don'ts, and then learn how to analyize such information as; matchbacks, web analytics, database analytics, and so much more. Click here for further information and to register for this SPECIALLY PRICED seminar!
Register Early for 2010 Conference at the luxurious Mountain View Grand Resort and Spa....and enter for a chance to WIN!
Welcome to VT/NH MG
Welcome to the VT/NH Marketing Group. The VT/NH MG is a not for profit membership organization providing education and management information to the direct marketing industry in Vermont, New Hampshire, and states beyond. We offer networking and affordable education to every member, at every level of your company. For our vendor members we offer education, networking, exhibiting, and sponsorship opportunities.
We invite you to peruse our website and if you know anyone at a member company ask them to invite you to a seminar, as their free guest and get to know us. We guarantee you won't be disappointed.
About Us
Our directors are a dedicated group of business people who, like yourself, were at one time searching for opportunities to gather with like business people to network and learn tactics to grow their business. They found that our smaller and more personalized networking situations were more productive than what some of the larger direct marketing organizations had to offer. We have a diverse membership with many of New England's largest direct marketers - people like Gardener's Supply, The Orvis Company, Lake Champlain Chocolates, Littleton Coin Company, and Vermont Country Store, but our focus is on the small and mid-size entrepreneurial companies, many of which are young start ups. We pride ourselves on offering educational information for every level employee within every size company.
As a not-for-profit educational and networking organization of direct marketing professionals, we work hard to keep the costs of membership low and the rewards for participation high. We look forward you having you with us.
Recent News
NextMark Offers VT/NH Members List Access
VT/NH Marketing Group members now have access to research over 60,000 postal lists, e-mail lists, telemarketing lists, and insert media programs using a free list search tool powered by NextMark.
Mailing lists are at the heart of every successful direct marketing campaign, and experts agree that at least 40 percent of direct marketing success depends on the mailing lists you choose. In addition to your offer and other factors, your list selections will determine whether or not your marketing efforts yield a positive return on investment.
The primary goal of providing this list search tool is to help VT/NH Marketing Group Members find better marketing lists. It gives you access to virtually every mailing list on the market. Your search will reveal which mailing lists are the most relevant, most popular, least expensive, largest, and most up-to-date.
VT/NH MG Joins Forces with Maine Marketing Association
Like the VT/NH MG, The Maine Marketing Association is a non profit organization whose goal is to provide ongoing marketing-related education and support to its members and to the region's business community. It is the first group of its kind in Maine, dedicated exclusively to marketing education. We are pleased to announce that we will be working closely with the MMA to offer a broader range of marketing seminars, and more extensive networking opportunities.
To view their upcoming seminar offerings, visit Maine Marketing Association on the web.
2009 Lone Pine Award Recipients
The VT/NH Marketing Group is pleased to announced that this years winners of the Lone Pine Awards were; Marty Shaw of Global-Z International, and Judy and Dan Kennedy from Whitehorse Gear, located in North Conway, NH.
The Lone Pine award is an annual award presented to a member of the group that has been dedicated to the group and contributed to it's success in many different ways. This year's award ceremony was held during the reception and dinner at the groups 21st Annual Marketing Conference held in Burlington, Vermont.
Congratulations to our winners and we look forward to seeing them at many more seminars and conferences.
VT/NH Member, Tom Funk Publishes First Book
VT/NH Marketing Group member Tom Funk, of Timberline Interactive, has written his first book. Entitled Web 2.0 & Beyond: Understanding the New Online Business Models, Trends, and Technologies, it was published November 2008 by Praeger Publishers.
Excerpt from book….
"Web 2.0" has taken on buzzword status. It’s being applied as shorthand for everything that is new, cutting-edge, and gaining momentum online.
Web 2.0 can describe particular websites, cultural trends like social networking, blogging or podcasting, or the underlying technology and rich, streaming media that makes today’s coolest web applications possible.
What are the major themes of Web 2.0?
1. Power is in the hands of individual users and their networks.
2. Web content is distributed, sorted, combined, and displayed across the web in formats unanticipated by the content creators.
3. New technology now makes rich online experiences and complex software applications possible.
4. Integration is breaking down walls between PCs, phones and mobile devices, marketing and ordering channels, and a user’s experience across different websites.
“Funk outlines the latest emerging technologies on the Web, and offers readers the Ten Things You Should Do to Make Your Business More "Web 2.0." This highly accessible guide provides the latest information on the most popular activities on the Web; new ways to market, attract customers, and keep your Web site vibrant; and ways to protect yourself from the growing menace of cybercrime.” – Booklist
“Understanding how to implement Web 2.0 will be crucial to the success of any Internet enterprise and Tom Funk offers a clear, compelling, non- technical and easy-to-understand guide to implementing and benefiting from Web 2.0." -- Kurt Peters, Editor in Chief, Internet Retailer The book is available through Amazon
The VT/NH MG congratulates Tom on the success of his book. The first printing has sold out and a second printing is now in process.
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